Australia's diplomatic network is also receiving $5 million to promote the country being open for worldwide education and exports as well as travel.
Where will the money go?
Photo Credit: Dust storms, hail and flash floods have battered beleaguered Australian cities in recent days, including Canberra, pictured here.
It is through this programme that Chinese reality TV show We are in Love and U.S. talk show Late Night with Seth Meyers both filmed episodes in Australia previous year.
Actor and Instagram star Chris Hemsworth has been used in the past to promote tourism to Australia.
The changing landscape has major implications for Australia's diverse wildlife.
The Daily Mail speculated that actor Chris Hemsworth and wife Elsa Pataky may be among the famous Aussie faces about to front Australia's campaign of recovery.
"Tourism Australia is redeploying its existing marketing budgets and campaigns, with an initial $25 million boost, to protect and restore Australia's reputation as an global tourism destination", it says.
There were fears of smoke emanating from bushfires causing a delay in the Australian Open tennis tournament, but the smoke had receded by then.
"One in 13 Australian jobs rely on tourism and hospitality, so our $76 million investment is an urgent injection to help all those hotels, restaurants and cafes and tour operators get back on their feet", Mr Morrison said in a statement to the ABC.
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Penn State football coach James Franklin walks a lap around the field at AT&T Stadium before the Cotton Bowl on December 28, 2019. Humphries claims he was asked to do impossible conditioning drills and slandered when he tried to transfer out of the program.
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Tourism Australia had to pause its Matesong campaign in the United Kingdom as tourists were evacuated from bushfire areas.
A fire earlier this month scorched more than 200,000 hectares (494,000 acres) on the island, located off the coast of South Australia, in blazes described as "hell on earth".
The rest of the funding will be spent on creating new attractions in fire-affected areas such as festivals, concerts, art installations and tourist walks.
It is estimated that the impact of the Australian bushfires on the nation's tourism sector will be at least A$4.5 billion by the end of the year, Sydney-based Australian Tourism Export Council (ATEC), the main body representing Australia's tourism sector, said on Friday.
Firefighters had taken advantage of milder conditions to "slow down the spread of fire and build containment lines in anticipation of increased fire hazards", the New South Wales nationwide fire department said in a message on its Twitter account.
Internal booking cancellations were down by almost 70%, Australian media reported.
The Government will inject $20 million into the domestic market with a campaign to encourage holiday-makers to contribute to the recovery effort by holidaying locally.
A further $10 million will be provided to promote regional tourism events across bushfire-affected areas.
Tourism Minister Simon Birmingham at Parliament House in Canberra.
Travellers are being urged to visit Australian destinations rather than heading overseas to help the tourism industry recover from the devastating bushfires.