Racing Point have unveiled the challenger they hope can shake up the Formula One grid next season in their first campaign in the sport.
"After months of hard work behind-the-scenes it's incredibly exciting to come to Canada and present our new identity", team principal Otmar Szafnauer said.
Known internally as RP19, the F1 racer features an evolution of last season's BWT pink livery, while adding some blue in honor of new title partner SportPesa, a global technology and entertainment company.
Lance Stroll has proclaimed his ambitions with his new team Racing Point F1, the young Canadian targeting a run in the points at every single race this season.
Although a highly competitive midfield runner, the Silverstone based team ran into financial problems previous year and was taken over by billionaire Lawrence Stroll. "It's been a long wait over the winter, and now everyone is excited for this new chapter to begin", said the Montreal-born Stroll.
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Stroll - along with dad and team owner Lawrence Stroll, fellow driver Sergio Perez and the rest of the Racing Point crew - made history when the pink-hued race auto was unveiled at an event streamed worldwide from John Bassett Theatre inside the Metro Toronto Convention Centre.
However, Racing Point has now stuck.
The Silverstone-based outfit officially entered the championship mid-2018 due to the convoluted manner in which the Lawrence Stroll-led takeover occurred, though it was ostensibly the same Force India outfit that finished fourth across 2016/17, with a history dating back to 1991 beginning with Jordan Grand Prix.
However, there has been early criticism of the new name - Racing Point. "He (Lawrence Stroll) has put me on the turf and I have to get my hands dirty", he said. When you consider the level of competition that is in the midfield, with such big teams around, big manufacturers, it isn't going to be easy, but this team has done it before. I always aim high so I want us to be competitive right from the start.