But Ja Rule has decided it makes complete sense for him to try and set up another "iconic" festival.
Ja Rule admits that he hasn't actually seen the wildly popular Netflix or Hulu documentaries on the demise of Fyre Festival, saying that he "lived it" and that he therefore doesn't need to "watch it". "It was something that I really, really wanted to be special and awesome, and it just didn't turn out that way, but you know in the midst of chaos there's opportunity, so I'm working on a lot of new things", he shared. "It is the most iconic festival that never was". "I have plans to create the Iconic music festival, but you didn't hear it from me".
Ja Rule is back at it again.
"I'm not ashamed of Fyre at all, because man, the idea, it was brilliant", he adds.
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The Fyre Festival promised partygoers gourmet meals, luxury suites and musical performances on a private island in the Bahamas, with VIP packages costing up to $250,000.
Ja Rule's Iconn app is a "celebrity entertainment booking and concierge service".
Speaking with TMZ recently, he said that the fallout from the failed Bahamian blow-out has been "painful" for him, but that "in the midst of chaos, there's opportunity". The creator of the festival, Billy McFarland, was ordered to spend six years in prison. His potential festival's working title is a nod to his new business venture, Iconn, which is similar to Fyre's coinciding app. "It was something that I really wanted to be special... and it just didn't turn out that way".
"I too was hustled, scammed, bamboozled, hood winked, lead astray!" he wrote on Twitter last month. I'm working on a lot of new things, Ja Rule respond.
"I am incredibly sorry for my collective actions and will right the wrongs I have delivered to my family, friends, partners, associates and, you, the general public", McFarland said.