The Guardian reports it all started when Xi visited the USA in 2013, and an image of Xi and then president Barack Obama walking together spurred comparisons to Winnie - a portly Xi - walking with Tigger, a lanky Obama.
There is also a popular picture of Japanese Prime Minister Shinzo Abe shaking Mr Xi's hands, which was juxtaposed with a picture of Pooh shaking paws with Eeyore.
No reason has been given for the decision, but it's believed to be part of a nationwide clampdown on references to author A.A. Milne's fictional bear, who has become a freakish symbol of political dissent in China among citizens who believe the character resembles the nation's leader Xi Jinping.
Chinese authorities immediately censored the meme after it became viral on social media.
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The authorities have been blocking images of the character on social media because of memes comparing Chinese leader Xi Jinping's appearance to Pooh's.
In 2015, the political analysis portal Global Risk Insights called a picture of Xi standing up through the roof of a parade vehicle paired with an image of a Winnie the Pooh toy auto "China's most censored photo" of the year.
Chinese also has a quota of foreign films that are allowed to be released in the country every year, which could also be part of the reason for the ban.
The beloved Disney character has been viewed as the "symbol of resistance" in the country as it is being compared to the country's president, Xi Jinping.
This article has been adapted from its original source.